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Beauty Shortlist Awards 2019 Winner for Best Wellbeing Home Fragrance Diffuser
Our story


An award winning home fragrance brand.  We offer a natural alternative to the traditional, synthetic home fragrances.  Inspired by travel, ancient rituals, love and nature with formulations focused on your wellbeing.  We go to great lengths to source the finest 100% pure essential oils from around the planet which are used across the entire collection.

Eileen Holford founded Wild Planet in 2010 and alongside her sister Tess Street, who recently joined the company, work as a small team creating products from scratch. 




Our Kent studio is a converted Victorian dairy farm which looks out onto the rolling Kent countryside.  It's an inspirational place and a little of its' spirit goes into everything we create here. 



Part experience, part art, part instinct, blending flawless natural scents has taken time but every second is worth it when we know we have created a fragrance that works in harmony with your mood, to help you feel calm, lift your spirits and instil your home with pure, natural, aromatherapy.



We follow the artisan code in spirit and practice so purity and quality is at the core of everything we do. We want to enable individuals to have a calm, healthy existence who value clean-burning scented candles and plant based diffusers and sprays.


We know how important it is to nourish our minds and bodies and we wanted to extend this philosophy into creating our home fragrances. Whether you practice self care rituals such as meditation or simply just enjoy relaxing at home in your down time. Our ethos is to encourage you to slow down and invite the spirit of wellness into your home. 

We are delighted and very much appreciate the compliments we receive from our customers and were absolutely thrilled when our Revive Reed Diffuser won the Beauty Short List Awards 2019 for the best wellbeing home fragrance.